Comms banners
An assortment of landing page headers for marketing events more…
Desktop publishing
A variety of datasheet, ebooks, and whitepapers more…
Booth Designs
Booth Designs more…
Branding and Packaging
Created the branding and packaging for a small sauce manufacture based on Staten Island, NY. There where three other labels in the product line. more…
Graphics
A collection of graphics used for internal email campaigns, promotional items, and websites layouts. Some elements were used in both print and digital formats. more…
DTP
Working with our Customer success team I compiled a 101-page book that highlighted the Business, the Challenge, and then the Solution we provided. The book was used to show potential customers how we could help them. Working with our reference program team I began creating one-page offerings grouped by industry and solution as a […] more…
Custom Decks
Work with clients to create custom slide decks suited to specific Industry, Location, and Solution. Giving them a completely custom-branded deck to share their vision within the business or account. ( PowerPoint ) more…
Branding
Collection of products we branded for gifts and giveaways. I worked closely with our vendors to select the best products that would be wholly suited to our brand. I worked within our brand guidelines and vendor templates to create our final deliverables. more…
Consumables
Always looking for new ways of delivering materials to our customers and executives. For our Senior Executive Networking Forum, we provided each attendee with an Amazon Kindle, encased in a leather cover and populated with Custom screensavers, executive bios, speaker bios, event agenda, and a free copy of the guest speakers book. It was theirs […] more…
Web Ads
As part of a recruitment campaign, Web banner ads were developed. I partnered with Human Resources and the advertising team to have them placed in targeted IT publications and news sites. Each ad pointed to custom landing sites we’d created with additional information and links to job postings. more…
Print Ads
To recruit the best talent in the industry to CA, we created print ads, which were placed in full and half-page sizes in the NY Times and Wall Street Journal. more…
Celebrating Wins
In order to share best practices and celebrate our wins, we interview our account team members to develop a complete write-up. At the same time, we create Win Posters to outline the high-level information including revenue, solutions sold, competitors we’ve replaced, and the team members involved. These are designed to be printed in local offices […] more…
War Room Posters
Motivating the Field: To advertise active incentives, I created a number of custom posters, designed to be hung in our offices and specifically, in Sales war rooms. The one pictured here was created to support a competitive replacement campaign. more…
Communications
Created templates and layouts for communications, using automation tools to connect with our CRM, allowing us to target our customers with relevant information specific to their needs. Product roadmaps, a simple thank you, or introducing new initiative. Used to target both internal and external audiences. more…
Sales Enablement
Campaigns/Toolkits used as one-stop shops to provide sales with presentations, marketing materials, customer-facing communication, webcasts, promotional videos, training and success stories. Built using HTML within SharePoint. more…
Team Logos
Creating a sense of Team To give the sales teams a common banner to stand behind, I created a number of team logos, which are used in internal presentations, websites and other materials. more…
Logos – Internal Branding
Internal Branding Utilizing CA’s corporate branding guidelines, we develop custom logos for various internal programs, incentives, and initiatives. Whether used in print or online, we focus on providing high-impact visuals to draw attention to the information provided and to create recognition across the field and the company. more…
Did You Know?
This Did You Know? series is designed to leverage the success of our Sales team to educate CA employees globally about the power of CA solutions and how we are helping our customers to succeed. Each is written in non-technical terminology and is formatted as a poster, which can be printed and hung at CA […] more…
Branding & Sponsorship
These images include branding, sponsorship advertisements and promotional items for the North America PPM team’s Iron Man incentive. In addition to these items, we also wrote and posted to OneCA a story on NA Sales’ sponsorship of Scott Rigsby in the Iron Man competition and created several videos to help promote the Iron Man program. more…
Custom Posters
36 x 48″ Mounted on foam board To assist the Sales team in making an impact on their customers, I created large format posters 36”x48” which provide an overview of our solution and its benefit to the customer in anexciting, visual manner.It started with a CA-themed Monopoly board for Axciom, designed for a customer contact […] more…
Event Collateral
Rather than the standard invitation, I took the opportunity to promote the guest speaker for our CA World Senior Executive Networking Forum program, Keith Ferrazzi, with a dust jacket invitation wrapped around his latest book. A thank you for registering dust jacket was sent to all registered customers along with a copy of his previous […] more…
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