Graphics
A collection of graphics used for internal email campaigns, promotional items, and websites layouts. Some elements were used in both print and digital formats. more…
DTP
Working with our Customer success team I compiled a 101-page book that highlighted the Business, the Challenge, and then the Solution we provided. The book was used to show potential customers how we could help them. Working with our reference program team I began creating one-page offerings grouped by industry and solution as a […] more…
Lyceme Theater
Pointillism – 18 x 24 The Lyceum Theatre is a Broadway theatre located at 149 West 45th Street near Times Squarebetween Seventh and Sixth Avenue in Midtown Manhattan, New York City. It is the oldest continuously operating legitimate theatre in New York City, and the first Broadway theatre ever to be granted landmark status (1974).[2] It is […] more…
Delmonicos
Pointillism – 18 x 24 Delmonico family at 2 South William Street in Lower Manhattan, during the 19th and early 20th centuries, when it gained a reputation as one of the nation’s top fine dining establishments. more…
Session 73
A premiere venue on the Upper East Side known for nightly live music, delicious cocktails, and casual dining. The perfect place to enjoy happy hour with co-workers or a bring a date out to dinner. With three large rooms, two bars, and a stage, Session 73 is the ideal venue for any special event. To see […] more…
NYC Q Cards
When “Saturday Night Live” hosts and cast members stare into the camera, hoping to utter their lines with perfect comedic timing on live television, they are focused on one thing only: the cardboard cue cards held up by Wally Feresten. more…
Doc Watson’s
Established in 1996, Doc Watson’s has become an Irish Pub staple of the Upper East Side. Tucked in the middle of Second Ave. Between 77th and 78th St., many locals will flock to Doc’s to unwind, have a chat with the staff, and catch-up with each other. Come to Doc’s often, and you will see […] more…
Dazie’s Restaurant
Family run Italian restaurant since 1972 in Queens, New York. At Dazie’s, you can enjoy an environment that Sunnyside locals have come to consider a second home, while enjoying a great authentic Italian meal, without the hustle and bustle of Little Italy. Hop off the 7 train and let Gavin and her staff entertain you. more…
Custom Decks
Work with clients to create custom slide decks suited to specific Industry, Location, and Solution. Giving them a completely custom-branded deck to share their vision within the business or account. ( PowerPoint ) more…
Branding
Collection of products we branded for gifts and giveaways. I worked closely with our vendors to select the best products that would be wholly suited to our brand. I worked within our brand guidelines and vendor templates to create our final deliverables. more…
Consumables
Always looking for new ways of delivering materials to our customers and executives. For our Senior Executive Networking Forum, we provided each attendee with an Amazon Kindle, encased in a leather cover and populated with Custom screensavers, executive bios, speaker bios, event agenda, and a free copy of the guest speakers book. It was theirs […] more…
Web Ads
As part of a recruitment campaign, Web banner ads were developed. I partnered with Human Resources and the advertising team to have them placed in targeted IT publications and news sites. Each ad pointed to custom landing sites we’d created with additional information and links to job postings. more…
Print Ads
To recruit the best talent in the industry to CA, we created print ads, which were placed in full and half-page sizes in the NY Times and Wall Street Journal. more…
Celebrating Wins
In order to share best practices and celebrate our wins, we interview our account team members to develop a complete write-up. At the same time, we create Win Posters to outline the high-level information including revenue, solutions sold, competitors we’ve replaced, and the team members involved. These are designed to be printed in local offices […] more…
War Room Posters
Motivating the Field: To advertise active incentives, I created a number of custom posters, designed to be hung in our offices and specifically, in Sales war rooms. The one pictured here was created to support a competitive replacement campaign. more…
Communications
Created templates and layouts for communications, using automation tools to connect with our CRM, allowing us to target our customers with relevant information specific to their needs. Product roadmaps, a simple thank you, or introducing new initiative. Used to target both internal and external audiences. more…